Paid
Search Manager

Position Overview

GSIX is seeking an experienced Paid Search Campaign Manager to join our SEM team. The Campaign Manager will be responsible for the day-to-day management and operations of paid search campaigns. This is a great opportunity to work on and take ownership of paid search campaigns for large, multi-faceted, brands.
The Paid Search Account Associate will be responsible for supporting the Search Account Manager and/or the Search Account Coordinator with online advertising campaigns across Google, Yahoo, Bing. The Search Account Associate is responsible for adhering to our best practices and developing and maintaining solid paid search (SEM) knowledge.

Essential Functions

Develop and maintain a thorough understanding of search engine marketing
Develop technical skills in Excel, 3rd party tools, and SEM platforms to pull client reports
Implement tests (Ad Copy, Landing Page, Bid, Geo)
Work on ad hoc tasks delegated by the Account Manager or client
Keep current on marketing blogs
Write ad copy
Keyword research
Conduct keyword research
Set up campaigns
Maintain client budgets
Monitor daily performance / Identify and troubleshoot issues
Perform account analysis and optimisations to meet clients' ROI goals
Create comprehensive client reports Identify new strategies and tactics for testing and make recommendations to clients
Develop and test ad copy
Follow quality assurance standards to ensure quality and accuracy
Stay abreast of new tools, trends, and best practices in the search industry / attend industry events
Present performance results at client meetings

Requirements and Qualifications

Strong analytical and reporting skills
Strong time management skills
Ability to work independently and in a team environment
Ability to consistently handle multiple tasks across multiple clients
Ability to handle changing priorities
Desire to stay current with the latest marketing trends
Detail oriented and organised
Willingness and ability to learn
Ability to meet deadlines
Ability to prfioritize to deliver multiple tasks on time
Knowledge of Microsoft Excel
6 - 12 months SEM experience
Ability to pick up computer skills
Ability to keep a cool head and positive attitude when executing tasks across accounts
Self-starter
Certification in both Google AdWords & Bing AdCenter ( please sent the link to your online certificate )
High attention to detail
Strong English written and verbal communication skills
Strong problem solving and project-management skills
PC proficiency and solid working knowledge of Microsoft Office: Word, PowerPoint and Excel.
Experience with pivot tables and formulas in Excel

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